We're Not as Good at Investing as We Think We Are

The Overconfidence Trap: Why Humility Pays in Investing

Investing isn’t a game of ego, yet one of the most common and costly mistakes investors make is believing they have an edge. Overconfidence—the belief that you can consistently outwit the market—is one of the most pervasive behavioural biases. Research shows that this mindset often leads to poor investment choices, excessive trading, and, ultimately, underperformance.

Confidence is valuable in many areas of life, but when it comes to investing, a little humility goes a long way. The reality is that financial markets integrate the knowledge and analysis of millions of professionals worldwide. Markets react to new information in fractions of a second, making it virtually impossible for individual investors to identify unique opportunities consistently.

A Closer Look at the Data

Recent studies continue to highlight the pitfalls of overconfidence. A well-known analysis of retail trading behaviour from the 1990s and similar studies in the years since underscore the same conclusion: most individual investors consistently trail the broader market. Investors who trade frequently, believing they have an edge, often find that their returns fall short after accounting for fees  and taxes. And in today’s markets, where nearly 75% of trading is driven by professionals or algorithms developed by quantitative teams, the likelihood of consistently outperforming has only decreased.

Economists Kent Daniel and David Hirshleifer's latest research reaffirms this pattern, showing a strong link between overconfidence, high trading frequency, and lower returns. A growing body of data now points to a simple fact: for the typical investor, “playing the market” leads to results that are, at best, average—and too often, well below.

Why Betting Against the Market Rarely Works

It’s tempting to believe you can find “the one”—a fund manager or advisor who consistently beats the market. Yet with the asset management industry now saturated with thousands of active managers competing for limited returns, few succeed. Data shows that only a small percentage of active managers manage to consistently deliver returns above their benchmarks, and this tiny group changes over time.

As author Larry Swedroe has illustrated, outperforming isn’t just about skill; it’s about competing against the collective wisdom of the entire market. The modern market landscape is an arena filled with well-resourced professionals, advanced algorithms, and data-powered strategies that are near impossible for individual investors to outsmart. The truth is that investing based on evidence-backed, passive strategies generally produces better results over time than relying on attempts to beat the market.

The Smart Way Forward

Instead of trying to outmanoeuvre the market, we believe in an evidence-based approach that focuses on long-term success. By adopting passive investment strategies, investors can benefit from the market’s growth without the risk and costs associated with frequent trading. A disciplined approach that avoids the pitfalls of overconfidence ultimately puts investors in a stronger position to reach their goals.

In short, avoid the overconfidence trap. In a market that rewards patience and strategy over quick reactions and bravado, taking a thoughtful, passive approach helps investors maximise their wealth while sidestepping the unnecessary costs of excessive trading. Investing isn’t about proving you’re the smartest in the room; it’s about building sustainable wealth over time.

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